“Because I said so” doesn’t cut it in social media, a fact regretted by parents and leaders who for ages have resorted to the phrase when exasperated with the petulant “But …” and plaintive “Why?”
“The social media phenomenon offers both challenge and opportunity for the church. Social media reaches people – millions are on Facebook and Twitter every day. The church cannot ignore them. They are interactive, however, and don’t work when conversations are one-way. They involve dialogue, something not always welcomed by clergy, teachers and other leaders,” says Sr Mary Ann Walsh.
Sister Mary Ann Walsh is Director of Media Relations, United States Conference of Catholic Bishops; she is a Sister of Mercy.
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